Promoting Business using Online Tools
Enhance organizational service delivery and business reach through effective digital marketing strategies.
Course Framework
This 1-day intensive program is designed for public and private sector officials to improve their ICT literacy in digital marketing. Participants will learn how to leverage online applications to promote business, manage client feedback, and increase service efficiency[cite: 4].
Intensive Lab Schedule
| Time | Session Topic | Content Focus |
|---|---|---|
| 08:30-10:30 | Digital Presence Fundamentals | Online tools & Google Business setup |
| 10:30-12:30 | Managing & Optimizing | Google account management & SEO basics |
| 13:30-15:30 | Marketing & Branding | Cross-platform marketing & client feedback |
| 15:30-16:00 | Wrap-up & Satisfaction | Workflow review & satisfaction techniques |